Transportation & Logistics Blog | Sureway

How AI is Revolutionizing the Transportation Industry

Written by Sureway Transportation Company | Aug 27, 2024 9:13:31 PM

It wasn’t long ago that AI had only a hint of presence in our everyday communication, but it is remarkably becoming as commonplace as talking about the weather. And that’s because instead of fearing artificial intelligence, industries across the board have chosen to leverage it for good, considering it nothing more than a tool in their arsenal and an efficiency creator. For the transportation industry, we too can benefit from the many ways it can make our lives easier and more dependable. Here are just a few of the highlights we’re seeing when it comes to AI in the transportation industry.

Improving Delivery Times and Route Optimization
Once properly trained, AI can help accurately organize routes for carriers and agents alike. This makes our communication to customers that much simpler as the estimated arrival times can become impressively accurate. AI helps map out changes in traffic patterns, anticipated weather conditions, and delivery schedules in real time, giving transportation experts another source of consistent support. When used alongside the methodology we’re used it, it becomes a method of checking our calculations for even greater confidence when it comes to serving our customers.

Keeping Rates Competitive
There’s nothing worse than estimating a job only to realize that all of your competitors are significantly higher or lower than you are. By leveraging AI, pricing can become in line to the degree you want it to with other like-value loads and projects. With less manual calculating, we are able to respond with estimates as quickly as possible with the comfort of knowing numbers have been cross-referenced by AI algorithms and its trend predictors. It’s just another level of providing excellent service.

Faster & More Comprehensive Reporting
For data and analytics, it’s no secret that the genius of AI is great at pulling automated numbers. To keep a better handle on the many (many!) customer loads moving all at once, we are proud to be utilizing proven AI tactics for smarter reporting and of-the-minute analytics. Knowing the numbers quickly and reliably allows us more time and bandwidth to move more freight faster, serving our customers that much faster.

Looking forward, the future of AI is positioned to make big strides in the transportation industry. With Sureway having been built on a strong people-focused culture that values the human interaction that our expert freight agents provide, we look forward to ways to enhance those connects and further support our team of expert independent freight agents.